A new bra to debut in the C3fit IN-pulse series for women

A heart-rate measuring device for effective training and health management
A new bra to debut in the C3fit IN-pulse series for women
Pairing with a wristwatch makes longer operation possible

GOLDWIN, Inc. (HQ: Shibuya, Tokyo/President: Akio Nishida/First Section of the Tokyo Stock Exchange: 8111) is pleased to announce the launch of new C3fit IN-pulse series product line: The C3fit IN-pulse sports bras. They will be available on September 18, 2015 at selected GOLDWIN shops and at other stores at a later date.

Following the debut of the men’s shirt line for the C3fit IN-pulse series in December 2014, these sports bras monitor the athlete’s heart rate using a hitoe® Transmitter 01, which collects and measures certain physiological information, in a pocket at the center of the underbust.

The fabric itself picks up the physiological with the sensor in position all the time, yet allows the wearer to stay comfortable even after long hours of working out. The precise data makes it a perfect companion for effective workout, strategic racing, and health management.

The bra can be used together with a smartphone app called “Runtastic for docomo,” developed by NTT Docomo corporation, and/or a wristwatch such as Polar. Smartphones are handy for everyday exercise, and most of the wristwatches allow longer operation, making them ideal for running or trekking.

Evolved from a sports bra line already being offered by GOLDWIN, the C3fit IN-pulse series sports bras provide not only reliable sports underwear functions but also firm support to reduce breast movement during vigorous activities and prevent ligament damage and elongation. In addition, the wide under-bust elastic band provides the wearer with an enhanced fit tailored to her body.

The heart rate provides insight into what our bodies are going through. This product is for anyone, from athletes running a race or in hard training, to those who want to start exercising, enjoy walking or trekking with a healthy heart rate.
Product Description
■C3fit IN-pulse Bra
Item number: 3FW85393
Price: 8,000 yen plus tax
Colors: Black (K) *photo, coral pink (CP)

■C3fit IN-pulse Bra
Item number: 3FW85395
Price: 9,000 yen plus tax
Colors: Green camouflage-print (GC) *photo, navy camouflage-print (NC)

*The C3fit IN-pulse series is an apparel line featuring hitoe®, a functional material that collects biological data during workout. hitoe® has been developed and commercialized by Toray Industries Inc. and Nippon and Telephone Corporation.

*hitoe Transmitter 01 sold separately. (10,000 yen + tax)

*hitoe® is a registered trademark of Toray Industries Inc. and Nippon Telegraph and Telephone Corporation.

*C3fit website: http://www.goldwin.co.jp/c3fit/